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More About Cognitive Health


Learning is fundamental

Every time you reason, perceive, judge, or exercise awareness you’re utilizing your cognitive abilities. Cognition is loosely defined as the mental process of gaining knowledge through a variety of stimuli such as our senses and experiences. Sounds simple, huh?

It’s actually one of the most complicated and important processes our brain performs. Constantly. Without the ability to gain knowledge, a.k.a. learn, there’s no mental growth or development. So maintaining cognitive and brain health is vitally important for anyone to survive and succeed in life. More importantly, it’s absolutely essential for a good quality of life.

Healthy cognitive function throughout life depends on many different variables, not the least of which is good nutrition. There are a variety of natural nutrients and brain supplements that can nourish our brain and nervous system to keep you processing information at faster-than-light speeds.

Food for thought

If you’re looking to feed your brain and support memory and learning processes, check out these captains of cognition.

  • Lecithin and Phosphatidyl Serine – Lecithin is a natural, fatty substance that’s an integral component of cell membranes. It’s comprised of various biochemicals including essential fatty acids, as well as phospholipids and phosphatides such as phosphatidyl choline and phosphatidyl serine. Phosphatidyl choline is a major component of the brain and nervous system.
  • Melatonin – Naturally produced by the pineal gland, melatonin is involved in many of the regulatory processes of the body, including regulation of certain glandular secretory functions. Many people know melatonin as the natural ingredient that supports a healthy sleep/wake cycle.
  • Curcumin – Turmeric is an herb well-known to aficionados of South Asian cuisine. It possesses a bioactive compound called curcumin (softgels, veg caps, Phytosome veg caps) that’s been extensively studied in recent years for its various biological activities. A specific curcumin product called Longvida® Optimized Curcumin may help support normal cognitive function. Longvida® has the ability to cross the blood/brain barrier and is up to 65 times more bioavailable than other forms of curcumin.
  • Alpha GPC – Short for L-alpha-glycerylphosphorylcholine, Alpha GPC is a precursor to acetylcholine, a neurotransmitter involved in memory and other cognitive functions. Alpha GPC is also a naturally occurring component of cellular membranes in the brain and in neural tissues.

NOW® cognitive health supplements

Maintaining normal cognitive function throughout life is so important, which is why we offer a targeted selection of cognitive support formulas, brain supplements and memory supplements that includes individual nutrients, combinations such as Brain Elevate™, which is scientifically formulated to support healthy cerebral functions, features Ginkgo Biloba and RoseOx®, two plant extracts known for their free radical scavenging properties and is also formulated with Phosphatidyl Serine, L-Glutamine, and Choline as critical brain nutrients to promote optimal results, plus Magtein™, a specialized form of magnesium, and our popular CurcuBrain™, which utilizes Longvida® Optimized Curcumin, which has the ability to cross the blood/brain barrier and is up to 65 times more bioavailable than other forms of curcumin.

Just like all NOW® products, our brain health supplements are manufactured with our unwavering commitment to product quality and purity.

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