31,000 Quality tests is a lot!

We perform 31,000 quality tests every month to ensure you get the highest quality supplements at the best price possible.

Testing, testing, testing. It’s our passion! At NOW, we have 150+ scientists that are trained on the most cutting-edge analytical instruments to test for everything from pesticides to potency. We want to make sure that what’s on the label is in the bottle and that you are getting the safest supplements you can feel good about!

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MEET THE SCIENTISTS

Pesticides Testing

Adulterant and Heavy Metal Contaminants Testing

Potency Testing

Microbial and Allergen Contaminants Testing

Identity Testing

SUPPLEMENTS BY CATEGORY

Vitamins

Amino Acids

Probiotics, Enzymes & Healthy Digestion

Minerals

Fiber & Prebiotics

Herbs & Botanicals

View All Supplements

Our Story

As a family-owned company since 1968 – NOW produces high-quality natural products at prices that everyone loves. We are respected leaders in the natural products industry, with a mission to provide value in products and services that empower people to lead healthier lives.

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Find NOW Near You

You’ll find many of NOW’s 770+ products at local health food stores, and we encourage you to shop locally first.

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